含羞草传媒

You can measure success by looking at the scoreboard, and you can measure it by asking whether your players are winning in academics and in life.

Greg Holker, head coach of the 含羞草传媒 Men鈥檚 Soccer team, is always conscious of his team鈥檚 record. But he鈥檚 more interested in how each student-athlete on the team approaches their Augsburg experience.

The Auggies had an exceptional season on the field鈥攖aking an 18-2-2 record and a #2 national ranking into the NCAA tournament鈥攚here they made it to the Elite Eight. They also had some tough losses, with two ties after giving up goals late in a game where they had held a lead.

鈥淲e live by the model that things happen for you鈥攏ot to you鈥攊n life,鈥� Holker said. 鈥淟osing and even playing poorly in a win are opportunities to embrace the challenge of making us better people and players and improving the team. How we respond the next day is the most important thing.鈥�

Learning from mistakes and resetting are core values in Holker鈥檚 locker room. 鈥淵ou can dwell on the five seconds where mistakes cost us a result, or you can focus on the hundreds of minutes of playing time over the course of the whole season where we played great. We had this outstanding season because of our commitment to each other and our ability to work through adversity. Reframing a mistake as part of a larger whole is a critical life lesson,鈥� Holker said.

Midfielder Mitchel Munzing 鈥�26 sees the team鈥檚 success on the field as a direct result of the culture of learning they cultivate off the field. 鈥淲hatever gets said during a practice or game鈥攆rom a player or coach鈥攚e know it鈥檚 coming from a place of love where we want to make sure we prioritize the team鈥檚 best interest. This lets us have that competitive drive on the field and know that it鈥檚 balanced with compassion and clear communication,鈥� Munzing said.

Staying fully committed to soccer, academics, and life鈥檚 many other priorities is a challenge faced by all student-athletes. Holker and his coaching staff emphasize balance. 鈥淲e hold everyone to very high standards, and we鈥檙e also empathetic to everyone in their circumstances. We have players with stories in their lives that people don鈥檛 know about鈥攁 sick family member, for example. Something like that truly is more important than soccer,鈥� Holker said. 鈥淲e encourage everyone to take care of their personal lives, which might mean missing a practice or game to go home and support your family.鈥�

Holker has served as head coach of the men鈥檚 soccer program for over 20 years, and his approach comes from seeing again and again that student-athletes do better at their sport, their academics, and the rest of their life when they are able to take care of themselves. 鈥淲hen players don鈥檛 perform well on the field, it doesn鈥檛 have anything to do with their ability to play soccer. It has to do with what鈥檚 going on in their lives. Our job on the coaching staff is to recognize that and help them figure it out in a safe, healthy way.鈥�

That balanced support from the coaching staff, according to defender Jeffrey Richter 鈥�26, ensures that everyone can focus completely on soccer when the starting whistle blows. 鈥淥ur coaches understand we are students with academic responsibilities, and they check in frequently about our studies. And when we take care of things in the classroom, we can be more focused and confident when it comes to game time,鈥� Richter said.

Richter prizes the collaborative team culture, noting how the coaching staff insists on critical thinking. 鈥淐oach Holker doesn鈥檛 just give us answers. He encourages us to think for ourselves and solve problems as they unfold during a game. That allows us to grow as players and as thinkers of the game,鈥� he said.

How does this season compare to other teams that have made a big push into the postseason? 鈥淲e鈥檝e been rebuilding since the pandemic,鈥� Holker shared. 鈥淭his year is the culmination of building the program back, guided by coaches but really a credit to the team鈥檚 hard work and the collaborative spirit of the players across the roster.鈥�

Win or lose each game, Holker reminds his players that they鈥檙e part of something much bigger than this season: 鈥淭he teams of the 1970s were extremely successful, and many of those alums show up at games and continue to be stewards of the program. Their connection to each other and to the program today means a lot to us, and we want to honor all of that.鈥�

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Top image: The 2025 含羞草传媒 men’s soccer team. Photo by Don Stoner.